Bose debuts its new QuietComfort earbuds and Smart Soundbar

Bose continues to reinvent its line of headphones and earbuds.
By Samantha Mangino  on 
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A person holding the Bose QuietComfort headphones
The new QC earbuds come in white, black, and a fun purple color. Credit: Bose

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New soundbar
The Bose Smart Soundbar

This year, we've been tracking changes in Bose's lineup of headphones. The brand retired beloved models including the Bose QuietComfort 45 and Bose 700 headphones, in favor of the newly upgraded QuietComfort line. Bose is building on its tech that emphasizes superior comfort and audio quality with Wednesday's product drops.

Bose just launched its new QuietComfort earbuds and Smart Soundbar, available for purchase now.

What to know about the Bose QuietComfort earbuds

A pair of Bose QuietComfort earbuds in Chilled Lilac.
The Bose QuietComfort earbuds are the latest in the brand's collection. Credit: Bose

We've watched the last several months as Bose has been rebuilding its line of earbuds and headphones. Bose's QuietComfort collection of headphones includes the QuietComfort and QuietComfort Ultra. The former is the entry-level over-the-ear model, while the latter brings increased comfort and personalized sound.

Currently, the earbud sector of this collection only includes the QuietComfort Ultra earbuds, which Mashable's Timothy Werth Beck noted were "impressive in every way." Like the brand's done with its headphones, Bose is adding a starter model with the Bose QuietComfort earbuds.

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These new earbuds retail for $179, far more affordable than the Ultras' $299 price tag. Plus, they supposedly provide eight-and-a-half hours of battery life, two more hours than the QuietComfort Ultra earbuds. The QuietComfort earbuds come in black, white smoke, and chilled lilac and are available for purchase now.

What to know about the Bose Smart Soundbar

A Bose TV speaker on a TV console
The new Bose Smart Soundbar adds A.I. Dialogue Mode to its list of features. Credit: Bose

Replacing the Bose Smart Soundbar 600, is the Bose Smart Soundbar (dropping the 600 from its name.) Still in its signature small and sleek design, this upgraded soundbar delivers big audio. This revamped version is also adding AI Dialogue Mode, previously seen on the Bose Smart Ultra Soundbar.

The AI Dialogue Mode feature uses machine-learning to detect speech in audio streams and make it clearer and more crisp — maybe you'll finally be able to turn of subtitles. Plus, users with the Bose Ultra Open earbuds can take advantage Personal Surround Sound, where the rear speaker on the soundbar is replaced by the earbuds to create an up close and personal sound.

The Bose Smart Soundbar costs $499 and is available online for purchase.

Topics Bose Earbuds

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Samantha Mangino
Shopping Reporter

Boston-based Shopping Reporter, Samantha Mangino, covers all things tech at Mashable, rounding up the best products and deals. She’s covered commerce for three years, spending extensive time testing and reviewing all things home, including couches, steam irons, and washing machines. She thoroughly vets products and internet trends, finding out if those cozy gamer chairs are really as comfortable as TikTok claims.


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